L000 – How to use the Project Tutor (EN)

This lesson helps you fill out the Project Tutor in a clear, actionable, and measurable way.

Goal

By the end you will have a project with: a clear promise, a defined audience, 2 personas, a sustainable format and cadence, and minimum KPIs.

Method (10 minutes)

1) Name + short description

2) Promise (1 sentence)

3) Audience (3 lines)

4) 2 personas

5) Goals + KPI

6) Format + platforms

7) Sustainable cadence

Field checklist (what to write)

• Name: topic + format/angle.
• Description: what you do / for whom / format / frequency.
• Promise: "After following me, you will."
• Audience: who they are and why they choose you.
• Personas: 2 quick profiles (need + what they consider value).
• Goals: 2-3 measurable objectives.
• KPI: 1-2 metrics to see if you are improving.
• Format + platforms: 1 core format + (optional) 1 satellite.
• Cadence: sustainable for 8 weeks.

Next step

Create the first pilot episode in the Episode Tutor: hook + 5-bullet outline + CTA.